Effective Communication Skills
Introduces different conversational styles
and how men and women communicate differently.
The session is designed
to reduce “blind spots” in understanding how others perceive us and the
impact those perceptions have on our career goals. The presentation and
activities will focus on listening to understand, communication
pitfalls, choosing neutral language and why it’s important, standing up
for yourself in a positive and constructive way, and making yourself
heard at meetings. As part of the workshop, each participant will
develop and Individual Action Plan. This workshop can be adapted for
single-gender groups.
6 Strategies for Becoming a
Results-Oriented Communicator
Covers six strategies for successful
communications, including establishing credibility, listening
effectively, building relationships, projecting confidence, persuading,
and selling your ideas/products/services.
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"Continue to allow Ms. Wallace to teach this course
- she is a wonder with adult learners."
Workshop Participant
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"Ms. Wallace created an environment which
was both fun and full of learning. What a great instructor."
Workshop Participant
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Knock
Your Socks Off!
Marketing & Public Relations
Presents
strategies for gaining attention of key audiences and effectively
marketing the unique skills, services or products that a business
offers. Strategies include advertising, marketing materials, and
public relations tools, with content adapted to the time
available.
Managing Your Organization’s Online Face
Focuses on ways to enhance the design and
content of your website as well as improving your ability to generate
leads and business online. Also delves into ways to promote your website
to your key audiences and prospects for maximum advantage.
Creating a Marketing Plan
Covers the importance of a marketing plan
and what it should include, how to define your target audiences,
strategy options, refining the marketing message for each audience, and
a marketing plan outline.
Selling Yourself
Offers
tools and tips for promoting yourself with your employer or with
your potential clients.
Proposals That Sell
Covers
types of proposals, whether a proposal is needed, advance
preparation, planning the proposal, creating the document,
formatting and organization, and follow-up.
Selling to the Right Audience
Covers
how to define your business and your audience; how to learn more
about your audience; marketing, advertising, and public relations
tools to reach your audience.
PR Primer
Provides
an introduction to public relations, what it is and how it can
help you promote your business.
Presentations with
Power
Covers
determining the objective, understanding the audience, organizing
the information, whether to use visual aids and what kind, voice
and diction, appearance, gestures, and handouts.
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"Thank you so much for your
time and the great job you did with the seminar. I have heard from everyone
that it made a difference and contributed ideas to their planning."
Julie Wells-Keefe
Wells Keefe, PA
Lewisville, NC |
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Writing Skills for Business Professionals
Covers
the writing process and organization, conciseness and word choice,
punctuation for clarity, the logic of sentence structure,
paragraph structure, and tips on writing to help the intended
reader.
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